Atalanta NYC is a New York City based nonprofit with two main goals: To employ and support professional female runners so they can achieve their highest athletic goals, and for those same runners to serve as core mentors for their youth mentoring program. Atalanta’s program is structured to enable its athletes to find a healthy and sustainable balance in their running lives and careers.
We worked closely with Mary Cain and the Atalanta NYC team to create graphics, web design, and photography that reflected a real look into an all women professional running team.